Programmatic / Publishers Business Developer (Hybrid/Remote in Spain)

Barcelona, Spain (Hybrid/Remote in Spain) 7 months ago

Description

In Techsoulogy we keep growing and, therefore, we are looking for new talented people to join our SSP department.

As a Programmatic/Publishers Business Developer you will have the following responsibilities:

Sales and Relationship building

• • Build a sales pipeline:

• • Prospection based on defined target publishers.

• • Lead qualification based on compatibility with Tappx technology and performance.

• • Demonstrate a consultative sales approach, understanding the publishers business goals and finding ways to help them reach those goals with Tappx.

• • Build strong relationships with publishers.

• • Sign publishers and coordinate their onboarding .

• • Log all actions in the CRM (Hubspot)

• • Gain knowledge of the CPM ecosystem (mediations, SSPs, DSPs, networks) and technological aspects of Tappx integration.

• • Staying in touch with clients to identify industry trends, relevant events, etc.

Publisher Optimization

• • Develop an understanding of Tappx´s KPIs and performance drivers.

• • Manage onboarded publishers during the first 3 months maximizing revenue during this time.

• • Analyze daily data to detect possible optimizations according to the Tappx KPIs.

• • Troubleshoot incidences and solve issues by coordinating with other teams (Demand, IT)

• • Make a proper handover to the AM with all the historical information and an introduction.

Sales Strategy

• • Represent Tappx within the Publisher community.

• • Gather feedback from the publishers on possible improvements or new features and transmit them to your Team Leader.

• • Create and test new argumentation techniques (for email and calls) and share best performers with the team.

• • Demonstrate curiosity to learn and keep yourself updated, in order to become an expert in your field.

Benefits

Requirements

We are looking for if you have:

• • +5 years experiencie in sales

• • +2 years experience in the programmatic advertising industry

• • Experiencie working with direct publishers (webs or apps)

• • Demonstrate data analysis capability.

• • Tech savvy.

• • Knowledge of industry KPIs is a big plus.

• • Consultative Sales techniques.
  • Any knowledge about the digital marketing environment is an advantage

Tappx is a fast-growing AdTech firm offering innovative monetization, user acquisition, and advertising solutions for apps, web, and CTV. Its proprietary technology helps publishers maximize ad revenue while ensuring brands and agencies benefit from enhanced trust and transparency. The Tappx platform processes 65 billion+ ad requests per month worldwide.

Besides monetization, Tappx drives performance growth with advanced programmatic and user acquisition solutions. Advertisers scale efficiently with premium direct and owned inventory, KPI-driven optimization, and high-performing ad creatives. With flexible CPC, CPA, or CPI models, brands only pay for results while receiving tailored strategies and expert support.

Tappx has earned top industry recognition. In 2025, it was shortlisted again in The Financial Times’ FT1000: Europe’s Fastest Growing Companies report. Previously, it ranked Europe’s 2nd fastest-growing advertising company (FT1000, 2020), won Best AdTech Company to Work For in Spain (PS Awards, 2023), and was a finalist for SME of the Year (CEPYME, 2022). Founded in 2013 by Daniel Reina (CEO) and Antonio Hervás (CTO), Tappx continues to push the boundaries of digital advertising.