With a career that began in the early days of the internet and evolved alongside the rise of programmatic advertising, Luis Casado brings a uniquely hands-on and data-driven perspective to product management. In this interview, our Product Manager shares how his dot-com–era roots shaped his understanding of performance, why building practical solutions is at the heart of great products, and how listening to users and leveraging AI have become essential parts of his daily work. From professional curiosity to personal balance, Luis offers an honest look at what it really means to build products that make a difference.
