{"id":60392,"date":"2025-05-30T09:41:22","date_gmt":"2025-05-30T09:41:22","guid":{"rendered":"https:\/\/www.techsoulogy.com\/?post_type=cpt_team&#038;p=60392"},"modified":"2026-05-12T08:55:56","modified_gmt":"2026-05-12T08:55:56","slug":"mar-lopez","status":"publish","type":"cpt_team","link":"https:\/\/www.techsoulogy.com\/es\/about-us\/team\/mar-lopez","title":{"rendered":"Mar L\u00f3pez"},"content":{"rendered":"<div class=\"total   u-mB-m u-pT-m block-text-simple\" id=\"block-text-simple-block_50e292bc39f7e2978e9c02fd0e18473f\">\n    <div class=\"container\">\n                <div class=\"total u-mB-m\">\n            <div class=\"a-tagDown \">\n                <p class=\"ht-body u-medium u-mB-0\">Interview<\/p>\n                <svg width=\"176\" class=\"u-type-color-base-tag\" height=\"7\" viewBox=\"0 0 176 7\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <path d=\"M1 6C34.7788 0.857673 96.0519 -0.856645 175 3.42895\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                <\/svg>\n            <\/div>\n        <\/div>\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <div class=\"flex max-w-full flex-col flex-grow\">\n<div class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"4f6ddd75-0ea4-491f-829c-181b1120c75a\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<div class=\"flex max-w-full flex-col flex-grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"1f069099-b40e-4fff-aa3f-366b932feab4\" data-message-model-slug=\"gpt-4o\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<article class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-140\" data-scroll-anchor=\"true\">\n<div class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\">\n<div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"relative flex-col gap-1 md:gap-3\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"0e57482b-cc8d-496c-ade1-5efb04b8b808\" data-message-model-slug=\"gpt-4o\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose dark:prose-invert w-full break-words light\">\n<p data-start=\"0\" data-end=\"410\" data-is-last-node=\"\" data-is-only-node=\"\">Meet Mar L\u00f3pez, our new Supply Account Manager at Tappx. With a background in digital marketing and a passion for the fast-evolving world of programmatic advertising, Mar thrives on variety, client collaboration, and staying ahead of industry trends. In this interview, she shares how she got into the field, her go-to tools for staying organized, and why her mom still thinks she \u201cworks with computers\u00bb.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h4><span style=\"font-weight: 400;\">Question: How did you get into the programmatic industry?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">Answer: <\/span><span style=\"font-weight: 400;\">I got into it while doing my Master\u2019s in Digital Marketing. We had a module on programmatic advertising, and I found it fascinating; technical, but with huge potential. It felt like the immediate future of advertising, so I decided to focus on it from then on.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_d9aeed38e4ce1ea0276ffe26a7352292\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">What is the best part of being an Account Manager?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">The variety, 100%. Every client is different, no two days are the same, and you\u2019re always learning something new. I love being the connection between the client and the internal team; it\u2019s extremely rewarding when everything falls into place.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_087552f4b51d71b940f4650573a5da48\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">Could you list some tips for becoming a good Account Manager? What are the essential skills needed in your job?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">Be organized, a clear communicator, solution-oriented, patient, good at prioritizing, and always stay up to date with trends and new tech in the industry.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_10a7908c71623cba9872bc58e4cc8e27\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">How do you organize your day? What tools do you use, and which are your favorite?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">I start by organizing my emails with tons of labels and colors \u2014 I need that visual clarity to survive the day. And always with Spotify playing in the background. I use tools like Google Calendar, Slack, Notion\u2026 depending on the project. But honestly, keeping everything tidy is the real secret.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_17d9210ea40e3ee80d82b6766167ea2d\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">Do you have any idea how many emails you send per day?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">It really depends on the time of year. But let\u2019s just say, during Q4&#8230; things get wild.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_6eaaeae5346430f15537a7d5162c6c7e\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">What is the app you use the most in your daily life?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">Slack for work, obviously. But outside of that, definitely Spotify. I always need music around or a good podcast.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_7fcded0a1f6c90a1c0c4f380b1079bdb\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">What is the first thing you do when you get home and disconnect from work?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">First thing I do is change into comfy clothes and step outside for a walk to clear my mind \u2014 it helps me reset after the workday. If the weather\u2019s bad, I just stay in, chill with my partner, and we catch up over a good series. Simple but the perfect way to unwind.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m block-text-simple\" id=\"block-text-simple-block_69db0179b5be7b2fa8f276f625fe58db\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">What would you do if you won the lottery?<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">Celebrate with an epic trip with my parents. Then I\u2019d buy myself a house, and whatever\u2019s left&#8230; straight to savings.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"total   u-mB-m u-pB-m block-text-simple\" id=\"block-text-simple-block_6888b67d306112c57fa0a8a71f03eb88\">\n    <div class=\"container\">\n        \t\t<div class=\"total m-genContent --contentBlog --block  u-nmB-lastchild\" style=\"max-width: 845px;\">\n            <h4>Q: <span style=\"font-weight: 400;\">Tell us a fun fact about yourself<\/span><\/h4>\n<p><em><span style=\"font-weight: 400;\">A: <\/span><span style=\"font-weight: 400;\">No matter how many times I\u2019ve tried to explain it, my mom still has no idea what I actually do. She just tells her friends I \u201cwork with computers,\u201d so now they all think I\u2019m some kind of IT technician. I\u2019ve kind of given up; her version is easier anyway.<\/span><\/em><\/p>\n        <\/div>\n                <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":60393,"parent":0,"menu_order":20,"template":"","category_team":[1179,1189,123],"category_role":[78],"tax_brand_events":[166],"class_list":["post-60392","cpt_team","type-cpt_team","status-publish","has-post-thumbnail","hentry","category_team-ssp-account-management","category_team-supply-am","category_team-techsoulogy","category_role-supply-account-manager"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mar L\u00f3pez | Techsoulogy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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